rough edit 3

Now more of the colour had been added to the promo. The colours changed was the hoover from red to purple. Also the curtains changed to purple but these needed to been done more professionally. The edit was looking well but now it needed music

rough cut 2

(edit1) this edit was much better with the text. The that was used was American typewriter as this is the closest much to the e4 type. The text gave it more of a fun feel to the promo.

The edit was looking much better but it still needed more emphasis on the e4 branding

Rough cut 1 pro

The filming was very well lit and the shots could be used in the final piece, they did not need to be re filmed.

The basic narration was good, the message was clear and got the point i wanted to make

Rough cut 1 con

The first con i discovered was the opening. There was no build up to it, it was straight into main joke. There needed to be an establishing shot of it.

The second con was the font and colour. The font did not look correct atotal. The font actually gave the feel that the video was more creepy and a little perverse. This is not the tone I wanted to go for. It needed to be fun and interesting.

Another there wasn't much to give it an e4 feel. I needed to use more purple in the shot to keep true with the e4 branding

Finally the promo needed a good end shot.

update

today:

made a new edit,

made another new edit

tried colouring curtains

coloured hoover

changed the text colour

more rough edit, added location shot

to do tomorrow:

review first edit

review second edit

update production diary

more storyboarding,

think of final shot

Font

Use american typewriter as the font, not fancy font

update

e4 colours:

r=109

g=27

b=125

music ideas:

american gigolo

boogie nights

a establishing shot: use a Serbian house, that is very normal and then build up the creepiness

think about end shot:

hamster on the should like a pirate

different brain storms

to do list:

research fonts

research good establishing shot

research advert/what work and what doesn't

get music

need to film more:at night possibly

how am i going to keep the theme from the different things

a mini series of idents

colour grading

music:

http://hmv.com/hmvweb/displayProductDetails.do?ctx=280;0;-1;-1;-1&sku=116942

http://hmv.com/hmvweb/displayProductDetails.do?ctx=280;0;-1;-1;-1&sku=988810